Muscat, August 21, 2013: Bank Sohar recently organised a blood donation day under the slogan ‘Live Red’. The campaign, held in collaboration with KIMS Oman Hospital, is part of the ongoing efforts by Bank Sohar to promote healthy human values and show commitment to the community.
Highlighting the importance of such an initiative, Ms. Munira Abdulnabi Macki, DGM Human Resource and Corporate Support at Bank Sohar, said: “We have always taken our social responsibility seriously, and we place high value in serving the community by all means. The ‘Live Red’ campaign aims to develop a sense of shared humanitarian cooperation by providing support and assistance to the community. We hope this initiative by Bank Sohar will encourage people to participate in a good cause.”
Ms. Munira Abdulnabi Macki praised the high turnout from Bank Sohar employees who supported the life-saving awareness and demonstrate solidarity among all segments of society. “Blood is crucial in saving the lives of patients requiring transfusions. Many people donate blood for family members in emergencies, but we want to emphasise the message and spread the public awareness even more. Thus, we started with our employees who have shown their dedication and sincere desire to help others time and again. We, both as corporate and as individuals would like to share these values, and we should work together to make a difference,” she added.